concept Trays & Labels

SuPure® is the OVATA brand. It is the result of our dedication to growing succulents in harmony with nature. SuPure® represents the very best in succulents on the market today: superior in purity.

The stylish packaging is fully recyclable, waterproof and made of certified FSC cardboard.


Aloe vera

because we care

OVATA supports the ‘Because We Care’ project for women in Uganda. Since 2012 we support the maintenance of the fields and the distribution of the cuttings. Click on the button below for more information about the ‘Because We Care’ project.

The Aloe vera cover has been developed to refer to this project and is supplied free of charge to protect the plant. OVATA has won the Greenovation Award for ‘Best Concept’ at the Royal FloraHolland Trade Fair in 2018.


the box

The box is a sustainable packaging of your succulent mix. The box consists of four 5.5 cm XXL succulent plants in Zanzibar ceramic pots. Handy and fun to gift!